Mobile Enabler Tool

This tool leverages mobile platforms - smartphones and tablets - for lead-generation and brand building.

Facilitates conversion of traditional websites to mobile-friendly versions.
Supports location-based campaigns, and location-based social media platforms (e.g. FourSquare).
Develops and deploys mobile sensor-based applications.
Enables the development of mobile-optimised content.
Allows data, collected from mobile users, to be sent to the Analytics module to mine for usage characteristics.