Website Optimiser Tool
Content Manager Tool
Conversations Analyser Tool
Campaign Manager Tool
Lead Nurturer Tool
Mobile Enabler Tool
Closed-Loop Marketing Module
Analytics Module
Dashboard & Workflow Module
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Campaign Manager Tool

The Campaign Manager makes campaigns more effective, in terms of generating traffic to the website.
  • Provides a Campaign Management tool for the following channels:
    • PPC
    • SEO
    • Social Media posts / contests / applications
    • E-mail
    • PR
    • Affiliate marketing programmes
    • Events
    • Video
  • Tracks a campaign's progress, end-to-end, across channels.
  • Compares campaigns on the basis of key parameters (CTR, conversion, etc.)
  • Tracks pre-defined parameters of competition campaigns.
  • Allows data, collected with respect to the campaign metrics, to be sent to the Analytics module to derive effectiveness scores.